The identity is built around bold typography and a warm burgundy-and-cream palette, giving Izzi Cafe a slightly retro, familiar character. Two logo compositions create flexibility across different formats: an expressive oval signature and a compact stacked version. Oversized typography, cropped logo fragments, repeating patterns, and simple branded details turn the logo into a broader visual language. Applied across cups, plates, bags, clothing, and paper, the system stays intentionally straightforward but never generic — reflecting the relaxed spirit behind the name itself: easy food, easy drinks.