About
Strichka (Ukrainian for ribbon) is an independent music festival named after the historic Ribbon Weaving Factory — the industrial space where the event originally took place. The festival merges electronic music, cultural heritage, and independent creative expression, creating a space where authenticity meets contemporary digital culture.
Challenge
The challenge was to reimagine the festival’s identity while preserving its cultural roots. The system needed to balance industrial heritage with contemporary electronic aesthetics and communicate Strichka’s return to authenticity in an increasingly digital world.
Identity
